Take Action...and Shower Together

In Axe Canada's latest promotional advertising video, the idea of saving water is brought about in what some would consider a more enjoyable way...by showering together. With the projected savings in the amount of water used by sharing water, while the idea may seem a little strange, it could actually be quite beneficial. I guess all one would need is a customized radio and then you could hold shower parties! While the idea is nice in theory, the idea of getting naked with a bunch of people...even strangers...seems a little strange, so maybe a personal timer to monitor how long your showers are would be more beneficial. However, for those looking to spice up their shower lives...this is a perfectly rational reason to shower together!