Absolut-ly Ridiculous

Via AdFreak

Oh, Absolut. I miss when you just had simple print ads with uncomplicated copy. "Doing things differently leads to something exceptional" as your new tagline? Do you have any idea what kind of product you're selling? People just pour it into shot glasses and get hammered; from Grey Goose to Aristocrat, it all tastes like rubbing alcohol. The use of balloons and lanterns does NOT make a vodka (or vodka commercial) "exceptional". Major fail, Absolut.