NASCAR/Aflac Fan Fest at Hard Rock Cafe

Day two of the Aflac Pit Stop Tour zoomed by, but not without a quick check at the Hard Rock Cafe in Times Square, Manhattan. Here is a look at all the different festivities including great promotions that got the attention of visitors. As you look around you can see that the real attention grabber were the Aflac promotional plush ducks which surrounded the Hard Rock Cafe.
(Via: YouTube)

Making A Pit Stop - Nascar Day 1

Aflac and Nascar have teamed up for Champions Week in NYC this event is designed to showcase NASCAR stock cars. By stopping by various "Aflac Pit Stop Locations" you can have the chance to pick up some real awesome promotions.

These locations are all over Midtown Manhattan including, Times Square, Bryant Park, and Madison Square Park. Here is a look at the Pit Stop in Bryant Park. Promotional plush ducks were just one of the items featured at the Pit Stop.

(Via: YouTube)

Make Your Mark

In germany, edding markers showed how they work on any surface. As the image from the projection hit the side of the different buildings it looked as if the different buildings had been written on.

Being able to write on any surface is the message that edding markers were trying convey. Perhaps removable graffiti is the next great promotional campaign. It would have been an even greater promotion with promotional markers.


(Via: YouTube)

Dances with the Luggage

This is a great video of Expedia.com's guerilla marketing campaign, out on 34th street. They put together a dance team that took many people by surprise. This was a great way to catch people off guard. Though I hope that next time they would hand out some promotional luggage tags to really carry the point across.

All in all this was a brilliantly launched campaign. New York City has street performers all the time, especially in the area of 34th street. The bright yellow outfits and matching luggage really stood out in this campaign. It played upon the daily routine but was still able to dance the message home.

(Via: YouTube)

Shoppers Bring Brand Recognition With Popular Promotional Bag

A recognizable blue shopping bag, is a trade mark of Ikea. These promotional eco-friendly bags are great marketing tools as shoppers enter New York City's Port Authority bus terminal. These shoppers arrived after taking the free Ikea bus to their Paramus location.

(Via: YouTube)

Trade Show Promos Live at ad:tech - Creative Candy

email.com takes an innovative approach to promotion at ad:tech New York. Their candy is displayed in dispensers so that visitors can pick and choose their own mix of tasty treats. This is a great technique for allowing visitors to your trade show booth to interact with your promotional products. Some other great ideas to do with candy is to have them match your corporate colors.

(Via: Everybody Loves Free Stuff)

Trade Show Promos Live at ad:tech - ABCSearch Sonic Rocks

Here is another product we featured in our Promotions In Motion Series, Sonic Rocks Stress Reliever.

Sonic Rocks are a great promotional item and a lot of fun for everyone to play with. See how they are used at the ad:tech trade show.

(Via: Everyone Loves Free Stuff)

Trade Show Promos Live at ad:tech - Wheel...of...Promos!

Here is another look at the trade show. Wheel of Promos turn turn turn show the prize that we will earn. Oh! Look an item we have discussed before, the promotional fold-up nylon flyer. Using a prize wheel is a great way to grab attention at a trade show. Giving away promotional items like promotional frisbees are a great addition to your promotional campaign.

(Via: Everyone Loves Free Stuff)

ad:tech New York 2007: Stress Ball Yo-Yo Grabs Attention

Our director of marketing and merchandising, Mark Yokoyama, went to ad-tech NY this week and shot some great footage of some promotional products in action. No More Landing Pages had a really popular one. Mark said everywhere he went he saw these promotional stress ball yo-yos.

(Via: Everyone Loves Free Stuff)

MousePaper ™

Promotional MousePaper ™ is a great product to promote your company from within your office. It gives users a place to quickly jot down notes since it is on your employees desks all the time. You can even give them away to clients as a gift. It is like having two promotional products in one!